WoW! Soon after the article mentioned below hit the ole Internet the folks from Car Biz today contacted me to see if I wouldn't mind speaking with them for a segment on their daily CBTNews show. Needless to say I was floored and jumped at the chance to be interviewed by the site that regularly features such powerful people in the automotive industry, and huge personal inspirations, like Mark Tewart and Renee Stuart! I was pretty stoked to get on the line with Russel Brown who co-anchors the show I watch and recommend to my staff so enthusiastically and it went great, I felt honored that the things we are doing here at Raceway Ford have got the attention of others and are looked at as 'how to do it right'. I feel like I am tooting my own horn a bit much lately so I will try to taper it off however the interview is HERE of you'd like to check it out!
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A few years back I began to focus my efforts in learning about and getting involved with the mysterious digital black magic that is Social Media and how I could help my dealership not only increase its online presence but actively engage with our customers in all the areas that THEY were spending time. To that end I have created and manage pages for our store in many different online areas such as Google+, Facebook, Twitter and Pinterest etc... and we have built quite a nice community of friends and followers online. Being knee deep in the efforts of our dealership it was easy for me to assume that many dealerships were doing much the same thing and yet, surprisingly most aren't! A writer for the website Edmunds.com contacted me recently because she had become aware of Raceway Fords level of online activity and was impressed enough to want to write an article about us! While speaking with Laura she shared with me how our store, while not exclusive to having a great presence online, is still somewhat unique and after an interview wrote a very nice piece about the things we are doing to keep us engaged with customers in many areas to share Ford knowledge, entertain and educate as much as we can. Its a great piece and can be read HERE. For me, the recognition that we are on the right path was pretty awesome! SAVE THE DATE! THE 16TH ANNUAL KOMEN INLAND EMPIRE RACE FOR THE CURE® WILL BE HELD ON SUNDAY, OCTOBER 19, 2014 Raceway Ford has once again accepted the challenge to help raise funds to support the Inland Empire Affiliate of Susan G. Komen in its efforts to END BREAST CANCER FOREVER. I have been elected Captain of Team Raceway and we are going to have a blast as we work to raise our goal of $1,500 for this awesome organization and get out there to 'Race For The Cure"!! You can help support this important project by becoming a member of Team Raceway! We are looking for friends and family to join us in supporting this very worthwhile cause. Becoming a team member is easy! Click on the link below and register for the Race for the Cure© through “Join a Team” and click Team Raceway! If you cant join us at this incredible even t you can still show your support for this worthwhile cause by donating at the site and help us reach our goal of raising $1500! The days events include; 6:30 a.m. Expo/Kids Expo 7:00 a.m. Survivor Activities/Ceremonies Begin 8:00 a.m. 5K Run/Walk-Teams Competitive Event – Self Timed 9:00 a.m. 5K Run/Walk-Teams Fun Run 10:15 a.m. 1.5 mile Family Fun Run/Walk 10:30 a.m. Kids Only (10 and under) Run Remember, one person can make a difference in the fight against breast cancer. Susan G. Komen was founded by one sister making a promise to another sister. You can be a part of this worthwhile effort! Our promise of a world without breast cancer does not just rest in the hands of Komen. It is up to you, our community of survivors and co-survivors, to stand united with us until the promise is fulfilled and the cures are found. Not only can you join our team, but you can help in raising funds for the cause. Once you register, visit your participant center. There is a wealth of content to help you in your fundraising efforts. We look forward seeing you on October 19th! www.komenie.org To The Powers At Be At Ford Motor Company, As this is the 50th Anniversary of America's favorite Pony car and for the first time it will be available in for sale in Europe its time to take the Mustang back to Le Mans! Not since 1997 has the thunder of a Ford V8 been heard on the most famous course in Europe although the Blue Oval has MUCH history there. Long ago Mr Carroll Shelby and his Daytona Coupes started a run of victories for Ford in Europe's race and the time to return and once again take the checkered flag with a Ford is now. Please take all your Ford Racing awesomeness, build a wide body, Trans Am style, new Mustang and put the pedal to the metal for the 24 Hours of Le Mans! Do it for Mr Shelby, Henry Ford II, Bruce McLaren, Dan Gurney, AJ Foyt, Mario Andretti,Claude Dubois, Chris Tuerlinckx, Holman & Moody, Steve Saleen and yes.... do it for Mr Steve McQueen too! Click the Pony pic to go sign the online petition I started to let Ford know how much we want then to "Send The 2015 Mustang To Le Mans"!! |
Mike theCarGuy
Hey there, I'm Mike theCarGuy and here are some of my thoughts about cars, the car business and sales! Take a look around, maybe you will learn something or at the very least find your self smiling, and if you do... leave me a comment so I know I at least did something right! Thanks for stoppin by...
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February 2024
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